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crisis communications

crisis communications

+1

Own the oops

Jan 15, 2026

•

4 min read

Own the oops

Some mistakes are just mistakes, PR fans

Gail Sideman
Gail Sideman

University of South Florida

+3

USF is about to make a Hall of Fame-caliber PR mistake

Oct 2, 2025

•

7 min read

USF is about to make a Hall of Fame-caliber PR mistake

Common-sense minds ask why South Florida is allegedly sneaking a scandal-stained former football coach into its sports Hall of Fame

Gail Sideman
Gail Sideman

crisis communications

+4

Famous-ish? You still need PR

May 15, 2025

•

5 min read

Famous-ish? You still need PR

A smart PR strategy connects your story—and saves your tush when things go sideways

Gail Sideman
Gail Sideman

crisis communications

+6

Ravens' Tucker blunder, plus answers to your Belichick PR questions

May 8, 2025

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4 min read

Ravens' Tucker blunder, plus answers to your Belichick PR questions

PR tip: Don’t tip-toe over releasing an employee when he's under investigation

Gail Sideman
Gail Sideman

crisis communications

+2

Handle crises carefully or Colbert (and others) will call you out

Jan 30, 2025

•

7 min read

Handle crises carefully or Colbert (and others) will call you out

Network affiliate left exposed after it fails to implement a crisis communications plan

Gail Sideman
Gail Sideman

crisis communications

+2

Sugar Bowl, New Orleans right to postpone playoff game

Jan 2, 2025

•

3 min read

Sugar Bowl, New Orleans right to postpone playoff game

Nod to sports reporters who pivoted in crisis

Gail Sideman
Gail Sideman

crisis communications

+4

Want bad publicity to fade?

Dec 12, 2024

•

4 min read

Want bad publicity to fade?

Don't let outsiders add gasoline to your negative story

Gail Sideman
Gail Sideman

scam

+3

Practice safe search

Sep 26, 2024

•

3 min read

Practice safe search

PSA: Your reputation depends on it

Gail Sideman
Gail Sideman

crisis communications

+3

Don't Mulkey around with your reputation

Mar 28, 2024

•

5 min read

Don't Mulkey around with your reputation

Coach drives publicity for Post

Gail Sideman
Gail Sideman

Boeing

+3

PR's role in reputation management [still] matters

Mar 14, 2024

•

3 min read

PR's role in reputation management [still] matters

It's our job to help shape perception

Gail Sideman
Gail Sideman
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