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NFL Draft

+4

Bigger than the birth of your kids?

Apr 25, 2024

•

4 min read

Bigger than the birth of your kids?

NFL Draft commands eyes for prizes

Gail Sideman
Gail Sideman

betting

+4

Public relations isn't sexy

Apr 18, 2024

•

3 min read

Public relations isn't sexy

Sports strategically straddles gambling messages

Gail Sideman
Gail Sideman

Opill

+4

Let's talk about birth control

Apr 11, 2024

•

3 min read

Let's talk about birth control

Publicity power where you might not expect

Gail Sideman
Gail Sideman

Mark Grant

+2

CBS Sports director drops hint about Final Four TV

Apr 4, 2024

•

3 min read

CBS Sports director drops hint about Final Four TV

Catching up with Mark Grant before Final Four 2024

Gail Sideman
Gail Sideman

crisis communications

+3

Don't Mulkey around with your reputation

Mar 28, 2024

•

5 min read

Don't Mulkey around with your reputation

Coach drives publicity for Post

Gail Sideman
Gail Sideman

baseball

+2

Did MLB grab the Seoul from U.S. fans?

Mar 21, 2024

•

3 min read

Did MLB grab the Seoul from U.S. fans?

Unrelated: Who'd've bet Ohtani would headline off-the-field?

Gail Sideman
Gail Sideman

Boeing

+3

PR's role in reputation management [still] matters

Mar 14, 2024

•

3 min read

PR's role in reputation management [still] matters

It's our job to help shape perception

Gail Sideman
Gail Sideman

Caitlin Clark

+2

Caitlin Clark is a PR role model

Mar 7, 2024

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3 min read

Caitlin Clark is a PR role model

NIL has helped elevate Clark's brand

Gail Sideman
Gail Sideman

publicity

+2

Bank goodwill to stem negative PR hits

Feb 29, 2024

•

4 min read

Bank goodwill to stem negative PR hits

NCAA, MLB and Boeing on the clock

Gail Sideman
Gail Sideman

publicity

+2

Formats are fine but publicity pops when you let chat flow

Feb 22, 2024

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3 min read

Formats are fine but publicity pops when you let chat flow

Overcome overproduced programming

Gail Sideman
Gail Sideman

Ross Tucker

+3

Hype local like a pro

Feb 15, 2024

•

3 min read

Hype local like a pro

Publicity tip for an international stage: localize your message.

Gail Sideman
Gail Sideman

publicity

+2

Super Bowl media cleans up nicely

Feb 9, 2024

•

2 min read

Super Bowl media cleans up nicely

Bounty boasts healthy servings of publicity to Radio Row

Gail Sideman
Gail Sideman
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