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Super Bowl LIXSuper Bowl LIX
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SIDEbar – Super Bowl edition

SIDEbar – Super Bowl edition

Gurwitz and Cantú on the mic for one of several international Super Bowl broadcasts

Gail Sideman
Gail Sideman
Super Bowl LIXSuper Bowl LIX
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SIDEbar goes international

SIDEbar goes international

Telemundo's Rolando Cantu and Miguel Gurwitz provide a snapshot of the NFL's international popularity

Gail Sideman
Gail Sideman
crisis communicationscrisis communications
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Handle crises carefully or Colbert (and others) will call you out

Handle crises carefully or Colbert (and others) will call you out

Network affiliate left exposed after it fails to implement a crisis communications plan

Gail Sideman
Gail Sideman
BirthdayBirthday
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Are you sending the right message?

Are you sending the right message?

Consciously connect to control your narrative

Gail Sideman
Gail Sideman
readingreading
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A.J. Brown - an accidental influencer

A.J. Brown - an accidental influencer

Eagles receiver's go-to title boosts book to No. 1 in sales

Gail Sideman
Gail Sideman
CaliforniaCalifornia
+3+3
Local outlets can fill news voids

Local outlets can fill news voids

As social media torches facts, turn to journalists you know for news

Gail Sideman
Gail Sideman
crisis communicationscrisis communications
+2+2
Sugar Bowl, New Orleans right to postpone playoff game

Sugar Bowl, New Orleans right to postpone playoff game

Nod to sports reporters who pivoted in crisis

Gail Sideman
Gail Sideman
DEIDEI
+3+3
There's never been a bigger need for strategic publicity

There's never been a bigger need for strategic publicity

2025 to bring new challenges -- but opportunity, too

Gail Sideman
Gail Sideman
Phoenix SunsPhoenix Suns
+2+2
Happy fans make loyal fans

Happy fans make loyal fans

Remember why you do what you do

Gail Sideman
Gail Sideman
crisis communicationscrisis communications
+4+4
Want bad publicity to fade?

Want bad publicity to fade?

Don't let outsiders add gasoline to your negative story

Gail Sideman
Gail Sideman
publicitypublicity
+2+2
Your Black Friday and Cyber Monday promos may have been muted

Your Black Friday and Cyber Monday promos may have been muted

Zig when everyone else zags for publicity respect

Gail Sideman
Gail Sideman
ThanksgivingThanksgiving
+3+3
When doing good and publicity connect

When doing good and publicity connect

'Tis the season to get creative

Gail Sideman
Gail Sideman
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