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Green Bay Packers

+4

‘Tis the season for truTV and NCAA tournament-style PR

Mar 20, 2025

•

5 min read

‘Tis the season for truTV and NCAA tournament-style PR

First, I remember my friend, Bob Long

Gail Sideman
Gail Sideman

social media

+5

Don't let publicity slips trip you

Mar 13, 2025

•

4 min read

Don't let publicity slips trip you

Like these👇🏼(Twitter, RichRod and New Era/MLB ... and a last-second addition: take a bow, Southwest Airlines)

Gail Sideman
Gail Sideman

NIL

+3

🏀Tennessee Vols Basketball Team's NIL Donation Honors Dick Vitale

Mar 6, 2025

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4 min read

🏀Tennessee Vols Basketball Team's NIL Donation Honors Dick Vitale

Vols make $10K donation to V Foundation

Gail Sideman
Gail Sideman

social media

+1

🤮 Does social media make you want to puke?

Feb 27, 2025

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4 min read

🤮 Does social media make you want to puke?

Build your brand, ditch creeps & clowns

Gail Sideman
Gail Sideman

dating

+2

Managing PR is a lot like dating

Feb 20, 2025

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4 min read

Managing PR is a lot like dating

Manage expectations and you won't be let down

Gail Sideman
Gail Sideman

publicity

+4

Like good PR, these storylines are filled with love

Feb 13, 2025

•

5 min read

Like good PR, these storylines are filled with love

From Luka to Hubie, love flows during Valentine's Day week

Gail Sideman
Gail Sideman

Super Bowl LIX

+4

SIDEbar – Super Bowl edition

Feb 9, 2025

•

4 min read

SIDEbar – Super Bowl edition

Gurwitz and Cantú on the mic for one of several international Super Bowl broadcasts

Gail Sideman
Gail Sideman

Super Bowl LIX

+3

SIDEbar goes international

Feb 6, 2025

•

3 min read

SIDEbar goes international

Telemundo's Rolando Cantu and Miguel Gurwitz provide a snapshot of the NFL's international popularity

Gail Sideman
Gail Sideman

crisis communications

+2

Handle crises carefully or Colbert (and others) will call you out

Jan 30, 2025

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7 min read

Handle crises carefully or Colbert (and others) will call you out

Network affiliate left exposed after it fails to implement a crisis communications plan

Gail Sideman
Gail Sideman

Birthday

+3

Are you sending the right message?

Jan 23, 2025

•

3 min read

Are you sending the right message?

Consciously connect to control your narrative

Gail Sideman
Gail Sideman

reading

+2

A.J. Brown - an accidental influencer

Jan 16, 2025

•

5 min read

A.J. Brown - an accidental influencer

Eagles receiver's go-to title boosts book to No. 1 in sales

Gail Sideman
Gail Sideman

California

+3

Local outlets can fill news voids

Jan 9, 2025

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4 min read

Local outlets can fill news voids

As social media torches facts, turn to journalists you know for news

Gail Sideman
Gail Sideman
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